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Resources

Stories and insights to help grow your SaaS, app, or digital product business.

External payments for iOS: How app developers are capitalizing on new opportunities
Apple revises EU App Store rules: What developers need to know in 2025
Growth guide: Methods to calculate & measure growth rate [+formula]

Mobile app growth

Web2App funnels
Web2App funnel fundamentals: How to start selling on the web
External payments for iOS: How app developers are capitalizing on new opportunities
Case Study
How Runna built a thriving web revenue stream and improved retention by 15%
Mobile app monetization strategies to drive app growth in 2025

SaaS growth

Deep dives into key concepts, tactics, and strategies for SaaS

The pricing strategy guide: Choosing pricing strategies that grow (not sink) your business
SaaS market report Q1 2025: Economic uncertainty brings sluggish growth
Selling SaaS Globally: Finance, Legal, and Operations
Case Study
Aithor unlocks instant 9% revenue boost & seamless expansion with Paddle’s all-in-one solution

Engineering at Paddle

Stories from the people behind the product

Your APIs are now AI infrastructure: takeaways from POST/CON 25
Behind webhooks at Paddle: Insights into event delivery at scale
Payment routing part 1: Unifying the payments lifecycle
Payment routing part 2: Developing Paddle’s rules engine
From the blog

Recently published

Nov 6, 2025
Paddle Forward written next to abstract yellow rectangles
Paddle Forward: Fall '25 product updates
Paddle
Nov 5, 2025
2025 SaaS sales tax guide (United States and Rest of World)
Siobhan Onakomaiya
Nov 4, 2025
Alternative payment methods: what they are + how to build a payment method strategy
Paddle
Sep 30, 2025
Animated coins stacked in an arch
Black Friday for subscription apps: Growth that lasts past the sale
Daphne Tideman

Take a closer look at Paddle

Paddle Forward written next to abstract yellow rectangles
Paddle Forward: Fall '25 product updates
How Paddle does the heavy lifting for CFOs and Finance teams
The process of migrating to Paddle