One of your biggest assets is existing customers. Learn how to mobilize them through pre-release emails, a captivating social presence and an enticing referral scheme.
We look at how major companies have communicated their launches.
A how-to on interacting on the most popular social channels.
Best practices on promotion, organically or with a PR agency.
Engage existing customers in a variety of ways.
We answer the initial questions you might be asking yourself.
What's needed for an effective campaign.
The essentials components for an exciting landing page.
Looking to have all the information from our guides, plus added tips on what our sellers have learned?
Get the full eBook here »
We focus on pricing smarter, as well as A/B testing and localized pricing.
We tackle the main billing models and how to successfully move to subscriptions.
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