Paddle Billing
ProfitWell MetricsIn app payment solutions
Keep more revenue with the smart alternative to in-app payments
Take advantage of lower fees, more control, and faster growth with Paddle.
App innovation runs on Paddle
Unlock freedom with
third-party payments
App developers with users in the US are now allowed to link to third-party payments, without any additional fees or restrictions.
Keep more revenue & improve cash flow
Save on App Store fees and keep more money to reinvest in your app’s growth. Get more control of your cash flow without waiting up to 60 days for payouts.
Offer pricing flexibility
Run time-limited sales, special bundles and other pricing options otherwise not possible on the App Store.
Engage your customers
Collect emails, demographic data, and communicate directly with your customers to drive personalized engagement.
Prevent churn
Implement cancellation flows that offer alternatives when users try to cancel, like pausing subscriptions or special retention offers.
Go live fast with Paddle
Set up your external web checkout and integrate it with your app in minutes, not weeks.
Hosted checkout
Low-code hosted checkout builder with no additional infrastructure needed.
Custom checkout
Customize your own external checkout flow with Paddle.js, our SDKs and in-app starter kit.
We see the web as the next big opportunity for us and Paddle will help us unlock this new revenue stream. We wanted to move quickly and Paddle helped guide us each step of the way for a successful launch.
Why choose Paddle for
external payments?
We give you MoR.
Standard Payment Service Providers (PSPs) aren’t set up to handle all of the operational burden of selling apps on the web. Managing payments, fraud prevention, refunds and chargebacks, buyer support, and sales tax now becomes your direct responsibility.
As a Merchant of Record (MoR), Paddle handles the entire sales process end-to-end for you. So, just like the App Store, we take care of payments, refunds and compliance without any additional effort on your part.
All for a single, transparent fee and no hidden costs.
Apple | Paddle | |
|---|---|---|
Transaction fee | 15-30% | 5% + $0.50 |
Global payments | ✅ | ✅ |
Subscription management | ✅ | ✅ |
Sales tax compliance | ✅ | ✅ |
Pricing localization | ✅ | ✅ |
Customer billing support | ✅ | ✅ |
Flexible billing models | ❌ | ✅ |
Churn prevention | ❌ | ✅ |
How HubX grows with Paddle
After moving sales away from the App Store and taking payments with Paddle, HubX saw almost overnight success.
- $100,000+ churn prevented
- 10,000+ support tickets offloaded
- 100+ markets unlocked instantly