Is your SaaS company looking to sell to teams, larger businesses or even enterprise? Let us guide you through the process, with quick steps to analyze your business-readiness, first-hand stories from software companies who’ve moved upmarket and an easy-to-follow guide to see you through the process.
Start Your JourneyLarger customers have different requirements and you’ll find that your own product isn’t the only one that needs attention - you’ll need to adapt the kind of products your company uses, too.
Bigger customers will want to pay in a different way to the smaller companies you’re used to serving. With larger amounts of money coming your way, it’s very unlikely an enterprise customer will want to put it all on a credit card.
You’ll need Sales and Success teams in preparation for selling to larger customers. A sales team will support the process of acquiring bigger customers, while a Success team is important for onboarding your new customers, retaining them and upselling to them.
Find out how other companies have moved upmarket
Read More »1. Usage-Based Billing / Pay As You GoCustomers only pay for what they use through a service.
2. Tiered BillingBilling options are offered in different tiers, with each tier employing a usage cap.
3. Per-Seat Billing The price-per-head option when your customers value the number of people with access to your product or service.
4. Freemium Offering a free, basic version of your product or service with the incentive to upgrade.
5. The Dutch Model / The Sketch Model Your customer purchases your product or service for a full year of operation. After the year is up, they can either pay for another year of upgrades or keep their version as it is with no further upgrades.
6. Release-Based BillingYour customer is only charged when there’s been a release.
7. Feature-Based Billing The purchasing of an extension to a freemium model or on top of a tiered plan.
8. The Hybrid Billing ModelOffering both one-off payments and subscription plans to attract different customer personas.
Learn more about these billing models
Read More »Building your product for teams:
Nearly all SaaS companies want to sell multiple seats per account so that their product becomes an integral part of a team’s workflow. Here’s how to get started:Building your product for enterprise:
Learn more about building your product for teams & enterprise
Read More »1
employee managing global taxation, billing, and accounting
125,000+
global community of designers & developers
$33m
raised in funding
4%
reduction in churn
Our VP of Sales Adam Kay on why it’s advantageous to build a sales team.
Justin Fitzpatrick, CEO of DueDil, discusses the challenges of moving upmarket when you’ve previously sold B2C.
We look at what prompted the move to upmarket for other SaaS companies and consider what needs to be in place before you move to the big leagues.
We explore the most popular billing models and take a look at the companies using them so you can see where your business can fit in.
Begin your move upmarket with these lessons from other companies who’ve done it.
Learn how to best position yourself for selling to enterprise with our 3-step plan to success.
Our VP of Sales Adam Kay explains why it’s advantageous to build a sales team in a growing SaaS business.
Justin Fitzpatrick, CEO of predictive company intelligence platform DueDil, discusses the challenges DueDil encountered moving upmarket having previously sold B2C.
Our CCO Harrison Rose explores how other SaaS companies have made the move upmarket and considers what functions need to change in order to sell to larger clients.
Take a look at how we help other SaaS companies make the move to sell to bigger businesses.
See how Paddle helped Framer on its move upmarket:
Have a free consultation with an expert on us
Book a 20 minute, no-strings consultation with one of our in-house solution experts. They will give you insights on optimizing your pricing and gearing up your product and commercials to be ready to tackle going upmarket.