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Build & scale with Paddle SaaS Launchpad

Unlock the full potential of your SaaS business in 5 weeks

5

Weeks

100

Global SaaS founders 

$10,000

Cash prize

Elevate your SaaS ambitions

The knowledge and insights to transform your startup into a thriving SaaS business

Tailored guidance, practical insights, and industry expertise to accelerate your path to market dominance


Expert mentorship

Leverage mentorship from leaders across Paddle and the wider SaaS industry

Exclusive access

Unlock exclusive benefits and masterclasses to scale your product and go-to-market strategies

Collaborative community

Connect with other SaaS founders and innovators with a diverse range of experience


Program outline

Build. Innovate. Scale.

5 weeks. 100 SaaS founders. Working together to set your path towards sustainable growth.

Christian Owens, Founder and Executive Chairman of Paddle

We started Launchpad to help a new generation of software founders that are building in one of the world’s fastest-moving categories. We were blown away by the ambition and innovation shown by our AI founders so we’re thrilled to be expanding the program to other exciting sectors within SaaS.

Christian Owens, Paddle Founder & Executive Chairman

How Kaleido used Paddle to launch and scale their business globally

20% month-on-month growth

Vidyo.ai logo

Future-proofing global growth in the rapidly expanding AI software space

$100K new revenue in 30 days

Results

Discover how the 5 week programme unlocks real growth for SaaS startups

Apply to Paddle's SaaS Launchpad

You should apply if you are

  1. SaaS focussed Your core product offering has a SaaS business model and you already serve (or plan to serve) customers internationally.
  2. Beyond ideation 
By the start of the of the program you have a minimal viable product to put masterclass learnings and insights into practice.
  3. Ready to scale 
You have a growing customer/user base, showing clear signs of market traction and potential for growth.

Join the Launchpad waitlist

FAQs

What is the Paddle SaaS Launchpad program?

Paddle SaaS Launchpad is a 5-week program covering product strategy, go-to-market strategy, and finance & operations. Successful applicants will join a group of other ambitious founders and mentors to help accelerate their product growth beyond early stages into a thriving business.

Do participants need to pay to join the program?

No.

Is the program conducted online or in-person?

The program is run remotely via Zoom and Slack.

What is the application process?

Interested founders can apply through our website by filling out a short application form. Our team will review all applications and select participants for each cohort.

Who is eligible to apply for the SaaS Launchpad program?
  1. SaaS focussed
    Your core product offering has a SaaS business model and you already serve (or plan to serve) customers internationally.
  2. Beyond ideation
    By the start of the program you have a minimal viable product to put masterclass learnings and insights into practice.
  3. Ready to scale
    You have a growing customer/user base, showing clear signs of market traction and potential for growth.
  4. No other prerequisites except that your startup must comply with Paddle's Acceptable Use Policy.
Do you need to be using Paddle to participate?

You are not required to use Paddle in order to apply and participate in the SaaS Launchpad. However, it is necessary to read and agree to Paddle's acceptable use policy and terms and conditions in order to apply. Additionally, to be eligible for the $10,000 cash prize, your product must be taking transactions through Paddle.

I have more questions. How can I get in touch?

For any additional questions, please reach us at launchpad@paddle.com

How long does the program last? What happens after the program ends?

The program lasts 5 weeks. Upon graduation, participants become alumni and continue to engage and share resources on Slack. Alumni also benefit from periodic Office Hours, providing ongoing mentorship and support long after the program ends.

Is there any funding provided as part of the program?

No, this is a non-dilutive program (which means we don’t offer financing and funding in exchange for equity in your company). There is however a cash prize for the Demo Day winner in each cohort.

What is the time commitment required from founders during the program?

The power of this program is in the community, and like any community you get back what you put in. Ideally, we recommend you spend 2-5 hours per week.

Generally, some founders will lean into structured programming, speakers and workshops, while others will focus primarily on meeting peers/founders to trade ideas and tips. There's no "right" version - do whatever suits you best :)