Webinar

Transform your subscription web funnel: The psychology of why people pay

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What's this session about:

Monetizing from the web and selling outside the app store gives you the freedom and opportunity to leverage a direct-to-consumer model. This approach allows you to reach a larger audience, enhance your marketing efforts, and experiment with various ways to monetize and grow your app.

In this webinar, we'll cover everything you need to know about establishing a web-based revenue stream.

You'll get:

  • A full breakdown of the three key mobile app monetization strategies: Web2App, Web Store, and Hybrid.
  • Expert tips on choosing the right web strategy for your app, including a comparison of supporting tools.
  • Data-backed insights on pricing and payments to drive higher-value purchases and reduce churn.

Danielle Delahunty-James

Head of Product Marketing, Paddle

Alanna Harvey

Head of Partner Experience, Braavo Capital

Andrey Shakhtin

CEO & Co-Founder, FunnelFox