Articles by Gerry McHugh

Your Data-Powered Guide to Discounts on Black Friday and Cyber Monday

By Gerry McHugh, 08 Oct 2017, in guide, Black Friday

Black Friday is best known for its chaotic scenes in malls all across America, but it's also one of the busiest day of the year for software sales!

Knowing what promotion to offer isn't always easy, that's why we've looked at millions of dollars of software purchased via Paddle and come up with a very practical guide to Black Friday and Cyber Monday discounts.
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What it's like to be an Operations Manager at Paddle

By Gerry McHugh, 22 Aug 2017, in people

I joined Paddle in December 2016 - prior to that I was a management consultant at Deloitte, working to support IT teams define their strategy, achieve cost-cutting and roll out new products and services.
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