The Complete Guide to Black Friday for Software Businesses
To make the most out of these key dates you'll need to combine the right offer with the right messaging and the right marketing channels, which is why we've assembled a list of tips and ideas for you.
Your Data-Powered Guide to Discounts on Black Friday and Cyber Monday
Knowing what promotion to offer isn't always easy, that's why we've looked at millions of dollars of software purchased via Paddle and come up with a very practical guide to Black Friday and Cyber Monday discounts.
Attracting New Customers For Black Friday
Looking to gain new customers this Black Friday? We outline the best promotions to attract people to your software product.
Strategies for Upgrading Your Existing User Base on Black Friday
Want to wow your existing customers into upgrading this Black Friday? We outline the best promotions to draw people to your software product.
Get The Most Out of Your Consumer Software on Black Friday
If you sell to consumers as a B2C business, Black Friday could be your most lucrative sales day yet! Here are our simple yet effective strategies to draw in potential customers.
Maximizing B2B Software Sales on Black Friday
We give the best reasons why Black Friday could turn into your most lucrative sales day yet, using these simple, yet effective strategies to draw in your target customers.
